DEVELOPING A DIGITAL PLATFORM FOR INTELLECTUAL PROPERTY MANAGEMENT: A NEW APPROACH TO ENHANCING KNOWLEDGE AND INNOVATION MANAGEMENT

Abstract

The research and development project entitled “Developing a Digital Platform for Intellectual Property Management: A Case Study of Suan Sunandha Rajabhat University” aimed to develop a digital platform that systematically manages the collection, storage, retrieval, monitoring, and utilization of intellectual property (IP) information of university personnel. The platform serves as a centralized system for the Institute for Research and Development (IRD), designed to enhance knowledge and innovation management efficiency in alignment with the university’s digital transformation strategy. This study employed a Research and Development (R&D) methodology, consisting of four main phases: (1) studying the current situation and user requirements in intellectual property management; (2) designing and developing the digital platform based on the System Development Life Cycle (SDLC) and User-Centered Design (UCD) principles; (3) system testing and refinement; and (4) evaluating the platform’s efficiency and user satisfaction. The findings revealed that the university’s current IP management process remains fragmented across multiple units, leading to duplicated data and delayed information access. The developed digital platform effectively addressed these issues by integrating core modules, including IP data storage and search, status tracking, reporting and analytics, and user management. The system was implemented using PHP and PostgreSQL, ensuring high stability, scalability, and data security. System evaluation results indicated a very high level of satisfaction, with an overall mean score of 4.62 (S.D. = 0.48). The usability aspect received the highest mean score of 4.68, reflecting the system’s user-friendly interface, fast information retrieval, and accessibility across devices. The platform proved effective in improving workflow efficiency, reducing data redundancy, and supporting accurate reporting of IP information. In conclusion, the developed digital platform demonstrated high effectiveness and practical applicability for university-wide implementation. It also holds potential for further development into a Knowledge and Innovation Management System (KIMS) to support technology transfer, research commercialization, and long-term intellectual capital enhancement for Suan Sunandha Rajabhat University.